Takara Shochu Jun
Versatile and inviting. TAKARA SHOCHU JUN is made from a carefully-selected combination of grains including corn, barley, and molasses. Multiple distillations make the base clean and pure. The final shochu is a blend of spirits. Serving TAKARA SHOCHU JUN chilled showcases its briny, green olive minerality. As the spirit warms, gentle notes from the barrel and mash reveal themselves: warm sugar cane, sweet corn, cinnamon, vanilla, and wood.
In the 1970s, vodka became the preferred white liquor in the United States over bourbon whisky. Japan discovered its own niche market for shochu, and in 1977, TAKARA SHOCHU JUN was introduced as a part of the white liquor revolution. JUN, which means "pure" in Japanese, conveys its subtle natural flavors and purity in quality. The product was an immediate success, selling over a million cases by 1982, and close to 7 million cases by 1985.
Spirits Comparisons: Top-shelf vodka or light rum
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