News and Events

Publisher: Online Store

Spring is fast approaching! The snow is melting, flowers are blooming, and it's the perfect time to trade that cozy blanket for a picnic with your friends in the fresh air.

And we've got a great deal in store for you to celebrate this new season with your favorite sake. This month, GET 15% OFF STOREWIDE* until March 20th, when you shop on our Online Store at

https://store.takarasake.com/sake-all-c44.aspx

*... Read More

Publisher: Online Store

Everyone's favorite day of love is right around the corner and you might be looking for something to celebrate with your significant other

This Valentine's Day, we have a (literally) sweet offer you don't want to miss out on!

GET 15% OFF* until Tuesday, February 14th when you purchase at https://store.takarasake.com/sake-all-c44.aspx

any of our Plum Wines, MIO Sparkling Sake, HANA Flavored Sake, and YUKI... Read More

Publisher: Online Store

SOLD OUT   revised on 1/19/2022

Every year, we release a special label for our SCB Classic Junmai to celebrate the New Year. The Eto Label depicts the year's "eto" (Japanese for zodiac sign) which assigns attributes & predictions for the year as well as for people whose birth years align with the current eto.

2023 is the Year of the Rabbit, which signifies hope, peace, and prosperity for the year

Rabbits also hold... Read More

Publisher: Online Store

Revised: 12/28/2022

We are thrilled to announce that our Tasting Room will re-open on December 10th! The tasting room will be open for Tasting Sessions and for our customers to come in and purchase products from our Tasting Room. 

The... Read More

Publisher: Online Store

As 2022 comes to an end, we're squeezing in one last sale before the year closes. This month, we're offering 20% OFF STOREWIDE* when you purchase from our Online Store.

Whether you're looking for a gift or need something to start off the new year just right, we have the perfect sake for you're looking for!

*Excludes the following products: SCB Junmai DaiGinjo 720 mL, SCB Classic Junmai 18 L, SCB Extra Dry 18L, and Virtual Sake Tasting Sets... Read More

Publisher: Online Store

This fall, we're introducing two new sets for our Virtual Sake Tastings. Led by our specialist, you can explore distinct sake styles and discover why sake is uniquely suited for pairing with your next meal.

Click here to learn more.

Sho Chiku Bai's Virtual Sake Tastings are designed to appeal to those new to sake and anyone who wants to taste and learn more about sake types. You'll be able to learn about... Read More

Publisher: Online Store

In honor of Bay Area Manufacturing Week, we are offering participants 10% OFF a Virtual Sake Tasting Set during Manufacturing Week 2022. Sign up for one of two tastings with our promo code BMW22:

  • Wednesday, October 12th 4-5pm
  • Thursday, October 13th 4-5pm
     

To participate in this event, you must pay the discounted price ($54) for the Tasting Set and you will also be able to attend a... Read More

Publisher: Online Store

In celebration of the annual Sake Day (10/1), we would like to extend a limited time offer for our new Premium Sake Special!

Our Aged Sake set is available from our Online Store, featuring the Hizo Koshu 15 Years Special Aged Sake, and the Kentucky Bourbon Barrel-Aged Junmai Sake. Get 20% OFF this special set, packaged in an original Sho Chiku Bai wooden gift box.* Both sake are meticulously hand-bottled and made in very limited quantities. During this special month, you can also... Read More

Publisher: Online Store

Fall Storewide Sale - 15% Off

09/06/22 (Tue) to 09/19/2022 (Mon)

Are you craving our Classic Junmai sake? Looking for something to mix with your favorite cocktails? Something more floral or fruity? We have a variety of sakes to suit your tastes this Fall Sale!

Our Tasting Room remains closed. Although we are closed for on-site shopping and tasting, you can order our sake online and pickup at our Berkeley CA location!

... Read More

Publisher: Online Store

"Aged Sake"
20% OFF per Set
15% OFF per bottle

Entire Month of August

An exciting new Sho Chiku Bai set is available from our Online Store, featuring the Hizo Koshu 15 Years Special Aged Sake, and the Kentucky Bourbon Barrel-Aged Junmai Sake. Get 20% OFF this special set, packaged in an original Sho Chiku Bai wooden gift box.* Both sake are meticulously hand-bottled and made in very limited quantities. During... Read More

Publisher: Online Store

Sweet Summer Sale for MIO, YUKI, & HANA - 15% Off

7/12/22 (Tue) to 7/25/2022 (Mon)

Are you craving for somethin sweet? Are you feeling to mix up some easy sake cocktails? Try our sparkling sake and some sweet flavored sake today!

Our Tasting Room remains closed. Although we are closed for on-site shopping and tasting, you can order our sake online and pickup at our Berkeley CA location!

... Read More

Publisher: Online Store

Check our Virtual Sake Tasting Page!

Now with YUKI Nigori Sake White Peach!
Get 10% OFF when you purchase 10 sets or more!

We are pleased to offer a virtual tasting session every Thursday* from 4:00 – 5:00 p.m. PST. ... Read More